Tuesday, February 16, 2010


TAYLOR SWIFT WRAPS AUSTRALIAN TOUR
WITH RAVE REVIEWS AND #1 ALBUM
Nashville, TN – February 16, 2010 – Taylor Swift kicked of her FEARLESS 2010 Tour with seven sold-out shows in Australia last week, and both critics and fans were notably impressed by her dynamic two-hour show. She headed for Japan over the weekend, having earned a stack of strong reviews from the Australian press, as well as #1 spots atop Australia’s ARIA and iTunes Sales charts.
Taylor garnered praise from top critics at every stop on her Australian tour: 
Adelaide:  “We've had the booty-liscous, the lip-syncher and the outright gaga roll through town, but Adelaide was in the presence of a true pop princess whose charisma and sheer innocence was mesmerising. It was refreshing to witness a No.1 artist dedicate her heart and soul to the delivery of her songs, rather than just her dance moves....and  it was clear that this is a musical talent who is only at the beginning of her career. Adelaide has not seen the last of Taylor Swift.” Adelaide Now
Melbourne: “In a world of manufactured teen pop, Swift is a refreshing antidote. She's squeaky clean, dodges scandal, and has a positivity and professionalism that belies her years. Her songs are simple but effective…and the atmosphere was as electric as any boy band concert. The night's best moment came when Swift sang Hey Stephen in a stage near the back row and slowly worked her way back to the front for the next few songs, enthusiastically hugging dozens of fans along the way. It was a simple gesture but one that instantly set her apart from most of her contemporaries.” The Herald-Sun
Sydney: “Swift was never less than on-message and in control…..and she has a belter setting which kicks arse. Structurally, melodically and lyrically [her songs] feel like the work of a talented teenager, not a Music Row hack, and her audience is new school, and screamingly happy. You couldn't help but be enchanted by her.”   Morning Herald
Newcastle: “GRAMMY award winning US singer Taylor Swift was back on her country pop throne at the Newcastle Entertainment Centre last night. Throughout her concert Swift shifted between a country twang and a rocker's roar, all the while commanding the dancers and musicians on the large Newcastle stage.”  –The Herald
Brisbane: “Most appealing about Swift is the strength of emotion that runs through her self-penned songs. Her voice was not flawless...but it was strong and true. When she sings, it's believable. She seems utterly at home in an arena setting and comfortable with countless costume changes, and she effortlessly bounds across the enormous stage.... and takes to the crowd mid-show, walking through the throng, hugging small girls, signing autographs and slipping gifts of glittery bracelets on to her wrists.”  The Australian
Following the tour, Taylor’s FEARLESS album held the #1 spot atop Australia’s ARIA Country Albums Sales Chart and her self-titled CD (released in 2006) moved to #6.FEARLESS also held the #3 spot on the ARIA all-genre albums chart. At iTunes Australia, Taylor had 8 of the Top 10 tracks on the Country chart, including positions 1-7. FEARLESS and Taylor Swift were the #1 and #2 Country albums, respectively. 
Taylor continues the FEARLESS 2010 Tour tomorrow night at Tokyo’s Zepp Arena, before returning home to kick off the US portion of the tour March 4th in Tampa.
In other Taylor news, she was nominated for two Kids’ Choice Awards this week: Favorite Female Singer and Favorite Song (for “You Belong With Me”). The Kids’ Choice Awards air live on Nickelodeon on March 23rd. Additionally, Taylor makes her feature film acting debut in Valentine’s Day, which opened last week at the top of the North American box office charts with record-setting Valentine's Day weekend ticket sales. 
Check out the all-new Taylor Swift media page at: www.taylorswift.com/media-page.
To hear music from Taylor Swift, log on to: www.taylorswift.com.

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