Skip to main content

It Will Take Time To Think About This

Before I launch into Country Radio Convention stuff…Condolences to the family of Chuck Goff—the Toby Keith Band…Chuck was killed this week in a car accident. He was 54. Bandleader for Toby and bass player and friend for 25 years! Very sad week with the funeral of Mindy McCready…Vince gill saluted her at CRS with a powerful Go Rest High on that Mountain..take a deep breath) Now on to the busy of the day: If you feel confused after this week’s Country Radio Seminar, don’t feel alone. If you haven’t felt the wind yet it is coming. The wind of great change. We have all lived through consolidation. Life was never the same after that. Now the next phase is coming. National radio. One source on many stations. At least for the huge mega companies. Employees at local stations are overworked as it is. In fact many station have few people working at all. Automation,consolidation has thinned the herd. More job loses coming? Probably. Will the great experiments work? Not for me to say. The research people ( always a dangerous bunch—research people have never created a thing, they just use history to forecast the future—voodoo science) Research should be a guide along with experience. But if you are a rock jock thrown into a country station what else do you have but research? Research says the future is mobile. Well you had to be blind and dumb not to have that one figured out. I listen to I Heart radio every day. I also listen to sat radio everyday. Local radio in Nashville is ever thinning. WSM AM may be the only live local station after dark. The point of the convention is the spread the word about all the great music coming out of Nashville. And there is some fantastic talent. Too many to ever have a hope of getting airplay in this day of short playlists. The other obvious point is how to get more people to listen to your radio station. Here is where there is conflicting theory. Theory Number one was always be the BEST LOCAL station surviving your community on and off the air. Be involved in the community. Be the listeners friend. Talk to them like a friend. Don’t always be selling them something. Relate to the excited and understand the emotion of the music. Read paragraph above three times then continue reading. Those rules should still apply. And do all over this country at radio stations. But how do you do that if you are automated with a show coming out of a distant city. All your shows coming out of a distant city. Answer: unknown. The great mystery of 2013. The music is such a bright light now. It is America’s music. A hybrid of traditional country and modern pop. The 2 had a baby and this is it. From Taylor Swift to others far more pop while the country singer is still on the prowl. No wonder younger audiences like it. It is good. Too many breakouts for the week to mention this week. I hope the rush to get teens to listen to country radio won’t kill off the non teen audiences or push them to other sources of music and a dare say information. TV took weather coverage away from radio. The numbers speak. Now if radio abandons its local feel then what? I don’t think I really want to know.


Popular posts from this blog

Funeral Arrangements Set For Craig Morgan's Son Jerry

Jerry Michael Hardy Greer is the son of Craig and Karen Greer. He was 19 years old on the day of his going home. Jerry was the smile that instantly lit up any room. He was a superstar without even trying. He was a natural athlete that accomplished what most spend a lifetime attempting to achieve. He was a devoted and dedicated son, brother and friend. He loved his God, his family, his friends and his country more than anything. His passions were football, soccer and the outdoors. He will be greatly missed by everyone who came in contact with him. He will be forever in our thoughts, in our words, and in our hearts. 
Jerry was preceded in death by grandfather William Edward Horn, grandmother Betty Sue Crockett and cousin Brant Keith Kelley.
Jerry is survived by his parents Craig and Karen Greer; his sister Marisa Davis, niece Bailey and nephew Jameson; his sister Alexandra Beaird, her husband Ryan and nephew Cruze; his brother Kyle Greer and his fiancé Chelsea Rogers; and his brother Wyat…

New Flavor Friday from Blue Bell..

From KHOU-TV Houston:  BRENHAM, TX -- Blue Bell Ice Cream is teasing a new flavor on its social media feeds. The Texas-based ice cream company has been slowly reintroducing its flavors to many of the markets it had withdrawn from after last year's fatal Listeria outbreak forced them to completely shut down production for a time. During the shutdown, the company worked with outside experts to control and eliminate potential sources of Listeria inside the Texas and Oklahoma facilities where the outbreak originated. While production of the iconic brand has resumed, not all of the company's flavors that were being produced prior to the plant closings are available. Blue Bell has been taking a measured reintroduction, and now has product available in most states and markets where they were prior to the closings. In this week's social media tease, the company says the new flavor will have fans "dancing in the grocery store aisles." Our newest flavor is a combination o…

They call her..The Bare Naked Bandit..29 yr Old Lee Grace Doherty

ARRESTED now in Colorado...but what a story and week for 2 brothers and their stripper sister!

Text messages and tweets by three fugitive siblings who shot at a police officer and robbed a bank reveal a dangerous mindset and a firm bond between the siblings, "We've certainly seen their mindset when... They shot at a law enforcement officer outside of Tampa Bay, Fla., and when they fired inside that bank in Valdosta, Ga. But these additional texts and tweets have given us additional insight," FBI Special Agent Stephen Emmett told "Good Morning America" today. " We are concerned and feel that they are going to continue and cause problems to say the least for law enforcement." Ryan Dougherty, 21; his sister Lee Grace E. Dougherty, 29; and half-brother Dylan Dougherty Stanley, 26, have been on the lam since Aug. 2 when they shot at a police officer attempting to pull their white Subaru Impreza over for speeding. A few hours later, they robbed a bank in Georg…