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Cities and Towns Seeking Funds to Save 4th of July Events Can
Win BRING BACK THE 4TH
TM Grants Totaling $100,000

Online Contest to Complement “Boston Pops Fireworks Spectacular”
Nationally Televised on July 4 on the CBS-TV Network

Facing stretched budgets, cities and towns across America are viewing local Fourth of July events with growing uncertainty, as many municipalities make the tough choice to curtail or cancel fireworks shows and parades. BRING BACK THE 4THTM is a web-based contest through which U.S. cities and towns can compete for one of ten $10,000 grants to continue cherished local traditions such as July 4th fireworks shows, parades, town cookouts, and ceremonies honoring veterans.
   
Residents from municipalities across America can visit http://www.BringBackThe4th.com to help earn $10,000 grants for their communities.  On the site, visitors are prompted to take a brief quiz on Responsible Moments in U.S. History, featuring questions about people and events that helped shape our nation.  Each completed quiz counts as one credit towards the site visitor’s town, and the 10 U.S. municipalities with the most quizzes completed on their behalf will win grants.  Website visitors may take the quiz once, and are encouraged to rally neighbors via e-mail, Facebook and Twitter to visit BringBackThe4th.com and take the quiz themselves.

     The contest will close on Flag Day, June 14, 2010, and then tally the quiz credits to determine winners and award grants to the 10 cities and towns that prompted the highest participation.  Bring Back the 4th grants will be awarded to cities and towns in three size-based categories: small (four grants), medium (three grants), and large (three grants).

     In addition to the Bring Back the 4th contest, leading home and auto insurer Liberty Mutual also helps America celebrate Independence Day by sponsoring The Boston Pops Fireworks Spectacular, a nationally broadcast CBS Television special featuring conductor Keith Lockhart and the Boston Pops orchestra.  Set on Boston’s Charles River Esplanade, last year’s concert drew more than 500,000 concertgoers and over six million TV viewers.  Liberty Mutual – whose sponsorship brings the concert’s 21-minute fireworks finale commercial-free to U.S. households – announced last year it would continue its sponsorship of the event through 2012.  This year’s national broadcast will air on CBS-TV on July 4, 2010 from 10:00 to 11:00 PM EDT.  2010 marks the Pops’ 125th Anniversary.

For BRING BACK THE 4THTM contest rules, please visit http://www.BringBackThe4th.com 

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